Posts By: MPP Global
The Ink Has Been Drying for a While
In recent weeks there has been lots of discussion and analysis of the newspaper and publishing industry. This includes discussions with newspaper publishers, magazine publishers, and analysis of the traction that online...
MPP Global Survey Finds 60% of Publishers Agree That Print Publishing’s Time is Limited
International publishing industry leaders foresee a digital only future. Almost two-thirds of industry leaders from the publishing industry foresee that newspapers and other print publishers will end up as digital-only...
Do Your Users Receive a Unified Digital Experience?
In the early days of technology when web designers, programmers, users, and content providers were getting used to providing and using media and entertainment online, there was somewhat of a...
Digital Paywall Success for the Financial Times
As a leader in innovation and commitment to its readers, as evidenced by its leading move to using a digital paywall – the Financial Times and its ownership company are...
It is Time for Advertisers to Embrace Digital Technology?
There is nothing quite like the latest issue of a favourite magazine. The new articles, features, editorials, new ideas, and even advertisements can easily have a reader spending upwards of...