MPP Global has been acquired by Aptitude Software, the specialist provider of subscription & finance solutions. We have now merged brands and migrated our website to Aptitude Software.

Agillic

Agillic empowers brands to create superior and profitable customer experiences through relevant, personalised and automated communication.

Agillic - Omnichannel Marketing Automation Platform

With Agillic, you can execute personalised communication across channels - including email, SMS, app push and paid media - from a single platform. Agillic has a unique customer-centric data structure at the heart of the platform. The data models and personalisation rules make it possible to activate content across channels and adapt the communication to each customer's profile. Featuring a user-friendly interface with drag-and-drop functionality, Agillic has made it easy to execute data-driven, personalised and automated communication that creates value for the customer and the brand.

Best of breed subscriber management & billing platform

In combination with Agillic, subscriber data securely acquired by MPP Global can be used for interaction across the entire customer life cycle via relevant personalised omnichannel communication. This continuous and relevant subscriber engagement (non-user also, if opted in for Marketing communications) ensures higher subscriber loyalty, lower churn and secures additional revenue streams. The joint solution provides a fully integrated subscription and membership service, that handles both the registration, subscription offer, billing and omnichannel communication flows. Service Providers can deliver timely and relevant personalised marketing content to their subscribers, triggered by incoming data from MPP Global to complement their subscriber experience with customer communication across email, SMS, push, web, SoMe and print.

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