MPP Global has been acquired by Aptitude Software, the specialist provider of subscription & finance solutions. We have now merged brands and migrated our website to Aptitude Software.

Sophi.io

Sophi.io is designed to improve the metrics that matter most to your business, such as subscriber retention and acquisition, engagement, recency, frequency and volume.

Sophi.io - AI-powered automation, optimization and prediction tools

Sophi.io was developed by The Globe and Mail to help content publishers make important strategic and tactical decisions. It is a suite of AI-powered automation, optimisation and prediction tools that includes Sophi Site Automation and Sophi for Paywalls. Sophi is designed to improve the metrics that matter most to your business, such as subscriber retention and acquisition, engagement, recency, frequency, and volume. Sophi also powers automated laydown of print and ePaper publishing.

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