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What Our Clients Are Saying About The Growth Of Media Subscriptions During The Pandemic
This blog is part three of a four-part blog series covering the impact of COVID-19 on the media industry where we have unpacked the reasons behind the sudden growth in...
Posted by Scott O'Neill on Wednesday, 22 April 2020
Significant Shift in Apples 30% App Store Fees
Last week Apple Inc took the industry by surprise and relaxed its controversial policy that took a 30% cut of payments from digital content sold via in-app purchases from OTT,...
Posted by Ian Gray on Tuesday, 21 April 2020
Build or Buy – Industry Observations from Head of Global Channel & Strategic Alliances
About to celebrate 5 years in the industry and then this! My observations on the dynamic industry we serve and why things, for some, may never be the same again....
Posted by Julian Morelis on Thursday, 09 April 2020
Significant Growth Trends in Media Amidst COVID-19
As COVID-19 forces more and more countries into isolation, social distancing and challenging economic conditions, MPP Global has observed a significant change in the number of consumers subscribing to digital media services. Nobody knows how permanent these changes will be, but we can take these insights and use them...
7 Concepts Media Organizations Can Adopt to Overcome Challenging Global Circumstances
The present global crisis has introduced new challenges for publishers, OTT and Sports providers. Organizations are revisiting their marketing tactics to continue providing a great service to their customers whilst securing their business and protecting their colleagues and their families. The situation for subscribers is also diverse and complicated...
55 years ago