Posts By: MPP Global
2013 “Was a Successful Year” for Magazine Media
Magazines were able to significantly increase their advertising revenue in 2013, making a mockery of widespread suggestions that the industry is in an irreversible decline. MPA – The Association of...
Why Online Paywalls are the Way Forward
More consumers are warming to paid content and this is having a dramatic impact on the media and entertainment industries. A new report on paywall data compiled by manufacturing sector media...
Express.co.uk Records Significant Jump in Digital Audience
The Express.co.uk website is now one of the top ten most read digital newsbrands in the UK after it recorded a significant increase in its digital audience. Figures from the...
TV ‘is Not a Guaranteed Way to Reach an Audience’
A leaked document has shown that Facebook is set to compete with TV broadcasters for advertising revenue. The presentation – which was first obtained by Tech Crunch – indicated the...
Shipments of OTT-Capable Devices Expected to Soar
With the demand for digital content reaching unprecedented highs, it is no surprise that consumers are increasingly looking to buy ‘over-the-top (OTT) enabled devices’. According to a recent report by...